Most trend lists are written by guessing. This one is written from our own orders. We compared what customers bought over the last thirty days with the three months before, adjusted for the usual autumn rise, and looked at what is growing faster than the shop as a whole. Six things stand out.
1. A new green
The fastest riser in the whole shop right now is Green Hilma No. 2 by Tara Green — a reinterpretation of Hilma af Klint's forms in deep and sage greens. It is growing several times faster than the shop overall, while the original Green Hilma, long our best seller in the series, has cooled. Green goes with wood, linen and plants, and it reads as calm rather than sweet. More in green posters and Hilma af Klint posters.
2. Kusama's dots and mushrooms
Yayoi Kusama prints have sold steadily for a long time. What is new is how fast they are growing: The Daisy, Red Dots and the red mushroom have all roughly doubled their share of our sales. The polka dot is playful without being childish, and a single red print is a strong accent in an otherwise quiet Scandinavian room. See the Kusama collection.
Green Hilma No. 2 - Tara Green
Birds in Flight - Branka Kodžoman
Yayoi Kusama - The Daisy
Yayoi Kusama Red Mushroom Poster
Hearthead - Keith Haring
Tree of Life - Thomas Nordentoft
The Kiss No 04 - David Wolf
Meeting at Sunset - Vincent V
3. Birds
Birds in Flight by Branka Kodžoman is the other big riser, and Boris Draschoff's Birds in the Sun keeps growing alongside it. Birds give movement to a wall without the weight of a landscape. Read bird posters.
4. Keith Haring is back
Haring's dancing figures, hearts and crocodiles are growing clearly faster than the rest of the shop. Together with steady demand for Basquiat, it points to more energy on the wall — bold outlines and primary colours as a counterweight to the beige years. The street art guide shows how to hang it without it looking like a teenage room.
5. Warm colour fields hold the top
Our single best-selling print is still Rothko Orange Perspective, and the blue and green colour fields are growing. Colour field works are close to trend-proof, because there is nothing in them that belongs to a particular year. See Rothko and colour field posters.
6. Dark wood frames
The quiet trend is in the frames. Black and oak are still what most people choose, but our dark brown solid wood frame is growing noticeably faster than both. Dark wood makes a print look more like a painting and less like a poster, and it suits the warmer, greener palette above. Oak or black frames explains the basics, and every finish is in the frame range.
What we expect for 2027
| Moving up | Holding steady | Cooling |
|---|---|---|
| Green abstraction | Rothko-style colour fields | Football posters |
| Kusama dots and mushrooms | Basquiat | |
| Birds | Personalised map posters | |
| Keith Haring and David Wolf | ||
| Dark wood frames | Black and oak frames |
A trend list is only useful if it helps you choose. The simplest reading of ours: a room built around one green or colour field print, framed in dark wood, with a single playful accent — a Kusama dot or a Haring figure — will look right for years, not just for 2027. For more ideas, see the trending collection.